Harvard referencing is one of the best ways to reference your work, it shows the place where you got the information from, who wrote it, when it was written and when you researched the information. If information changes on a website having the date you got the information is a clear indication that the website may have changed since getting your source. Having the website in you Harvard reference means that the examiner can quickly find the information with no problem at all.
An example of a Harvard reference could be as followed, According to (Arden, 2003 p.50) “The person who doesn’t make mistakes is unlikely to make anything.”).
Doing great research also means that you get a better understanding on what you are doing and this usually results in better results. If you are making something then finding out a lot about your audience means that you can do more things to attract them and keep there attention for longer. You can look at your competition and see what they are doing and look at their weaknesses and things that they might not be covering. Almost all big companies do a very large amount of research to make sure that they can do as good as possible against competition.
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